Sharing curated content provides a great opportunity to share interesting and highly relevant industry news. If it's done well, it's likely to attract high engagement across your social media. When sharing curated content with Paiger, there are a few key pointers to keep in mind.
What does your audience want to know about?
A good question to answer before posting. Of course, if you're sharing content that resonates with your audience, it's likely to perform better and see higher engagement.
Important advice: share articles from reliable and reputable websites.
Mix up your curated content type
Posting articles is great. But, you don't have to just post news articles. Explore interesting blogs, podcasts or a video. Sharing a mixture will keep your audience interested.
Make your status your own
Give people a reason to want to read more.
Share your opinion or understanding of the content